Chances are you're thinking of a bottle with a distinct red cap right now. However, did you know that there are Coca-Cola ...

The Redditor used the new slim cans of Coca-Cola as an example to explain the term which is for tactics that are used to ...

It featured “a simple design, utilising bold fonts and embellishing the eye-catching graphic nature of the Olympics logo at the time, whilst heroing the white of the iconic Coca-Cola red and white for ...

The next time you grab a bottle of Coca-Cola, you may notice that it says "Recycle Me Again." This is more than just branding — it's an indicator of something that could prevent tens of millions ...

Coca-Cola commissioned the bottle design as a piece of defensive marketing, but began promoting the shape as much as the logo and product. Even after plastic replaced glass as the standard means ...