I’m so happy I did! This color is beautiful… My lips were soft after I took the gloss off. Very moisturizing and long lasting!” Another fan sums up the moisturizing lip plumper perfectly ...

Affordable. Glossy. Incomparable. Three words to describe the viral Glow Reviver Lip Oils. Luckily, ELF just made your summer gloss picks a whole lot easier, dropping three new shades in their ...

The award-winning actress joins forces once again with the cosmetics giant on a ... people ask me what I have on my lips," she says of her nude-pink gloss combo. "I don't think I've ever worn ...

Lip gloss is makeup, and the formula is more about adding shine and a ... For springtime, we’re partial to the 015 Cherry hue ...

Drugstore makeup brand e.l.f. Cosmetics is known for creating affordable, high-performance products that rival the big beauty names. The new Glow Reviver Melting Lip Balm for $9 is now available ...