Geofencing promises to transform marketing, logistics, and many other industries as it develops further, providing a blend of convenience, efficiency and enhanced user engagement. A virtual ...

AI is a new horizon for small-business location-based marketing. You can use the technology to create personalized local ...

Geofencing and background processing have ... Physical click-through Connecting buyers and sellers is the point of marketing. Google makes all its money on one thing: connecting buyers and sellers ...

Marriott?s attention has now turned to the popular mobile marketing strategy of geo-fencing, an initiative that prompted the brand to team up with location-based engagement platform HYP3R to more ...

Earlier this year, Dunkin’ Donuts rolled out the program to test the effectiveness of leveraging geofencing around ... early active participant in mobile marketing. In fact, mobile plays a ...

Geolocation is a marketing method that seeks to use mobile technology to push local sales. It can help businesses increase the efficiency of their marketing efforts and optimize their profits. What Is ...

Several years ago, Zack McCoy became a criminal suspect simply for riding his bike. His crime? Using a fitness app that placed him near the scene of a burglary. While McCoy was eventually cleared ...

The service from O2 Media, O2?s mobile marketing arm, uses location-based geofencing technology via a partnership with mobile marketing company Placecast to power the trial. ?To our knowledge, this is ...

Business Nucleus, a premier digital marketing agency, has been honored with the prestigious 2025 Best of Long Island Award in the Web Digital Services category for the second year in a row. This ...