Social media trends have a knack for catching fire with dizzying speed, and the latest to blaze across our screens is the ...

The "very demure, very mindful" meme is a perfect example of how social media trends can take us by surprise. At one moment, ...

As previously reported by the Daily Dot, everyone is obsessed with being “very demure, very mindful” after a video by creator Jools Lebron went viral in a huge way. As the internet fell in ...

Jools Lebron is singlehandedly responsible for the resounding chorus of “very demure” and “very mindful” on social media this summer. But a recent video shows her in tears over a trademark.