Finding the perfect lip product can be overwhelming with so many options available. Let’s start with lip balms. Whether using ...

Scarlett Johansson’s pout products have been a hit from the outset. Since the actress’s skincare brand dropped its Lip Oasis ...

I f you've scrolled on TikTok in the last few months, chances are your FYP has been inundated with influencers talking up lip ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

Made for subtle enhancement rather than bold definition, 2025's favorite liners play up the lip's shape and natural color ...

As you’d expect with something of such cult status, budget beauty brands are beginning to launch their cost-effective ...

SZA enters the beauty industry with Not Beauty, launching April 1 and focusing on lip products while challenging beauty ...

K-Beauty brands have long created lightweight lip tints, and this version by Etude House is the best of the best. It’s ...

Fridays Lip Butter Balms are among the best lip balms. Find out why and the most popular flavours from co-founder, Marianna ...

Since The Outset released Lip Oasis, it’s been a standout hybrid, offering the gloss of a lip product with the hydration of a ...

Laneige just brought back the fan-favorite peach iced tea just in time for warmer weather. The now-permanent flavor is ...

Over the years the California-based brand’s Lip Butter Balms have expanded across various flavours, and sold out on numerous ...