Prints are not the only way to create a visually compelling outfit when adopting this color trend. You can make purple feel more dynamic, drawing attention to aesthetic contrasts. Embrace pairing ...

She was especially impressed by how well this purple shampoo neutralized the brassy tones in her hair and gave it a healthy sheen, almost as though she’d spritzed on one of our favorite shine ...

What you really need? A purple shampoo. Yep, unlike darker brown hair colours, blonde hair has an annoying tendency to fade and become brassy. Thankfully a toning purple shampoo can help prevent this.

With Pinterest searches for ‘lilac hair’ sky-high, pastel purple is the hottest colour ... It’s still possible to nail the lilac trend with a home dye kit although your locks will already ...

Color-depositing shampoos add specific pigments (either purple, blue or green) onto the hair shaft to maintain your desired color. Based on color theory, blondes should use purple shampoos ...

It's only natural to be curious about effortless ways to incorporate more color into your wardrobe, especially if you're trying to figure out how to wear purple, one of spring's top color trends.