Soft plastic baits are great for catching smallmouth, largemouth, and spotted bass. Many soft plastics can be fished weightless or rigged for other effective techniques. But the endless profiles ...

The high salt content in their soft plastic stick bait just seems to add more action and increases the fall rate when compared to some other stick baits. In most scenarios, I’ll reach for the 5-inch ...

There's been a steep rise in popularity of the 6-inch-ish soft plastic swimbait over the last decade. Several companies have introduced pre-rigged baits in this size range with wire harnesses and ...

Here are a few things to look for in the best soft plastics and hard baits for bass fishing. In the world of soft plastics, there are an infinite number of possibilities. Companies can make a ...

No matter where you live in the country, April can be one of the best months of the year to catch bass.

A swim jig is a versatile and effective bass fishing technique in almost any body of water, but especially around aquatic ...

The most popular baits from Gene Larew Lures will transition to YUM Bait Company in 2025, parent comapny PRADCO announced. The retail price of the baits will drop substantially f ...

Can soft plastic swimbaits trigger a strike from aggressive peacock bass? We put it to the test with real-world action and surprising results. Whether you’re refining your tackle game or just ...