Triple H lifts lid on John Cena’s reaction to ‘heel turn’ pitch - After spending the majority of his career as a ‘good guy’, Cena has become an on-screen villain in his final year before retiring from

As the leader of creative, Triple H has ushered in a different era that is more focused on coherent long-term storytelling that doesn't routinely insult the audience's intelligence. His reign hasn't been perfect,

John Cena turned heel at Elimination Chamber. It was a move that seemed highly unlikely, and one that Vince McMahon was not willing to do. Triple H, however, approached the situation with a blank slate.